LEGO social media content
Responsibilities
Art Direction
Design
Photography
Videography
Motion design
Model design
Art Direction
Design
Photography
Videography
Motion design
Model design
A collection of content created for various internal clients. Teasing releases, topical humor, shoutouts to a favorite team, and general celebration; all good reasons to share some bricks on the ‘Gram.
lego facebook stickers
We were first to market for branded stickers on the platform. Initially we launched with owned properties, like the minifigure line and City. Soon after we expanded the collection to include partner IPs like DC and Marvel.
social video content
From helping tease at the relaunch of the beloved LEGO Bionicle series, to celebrating Pi Day, to that one dress everyone argued about, I helpedto make sure LEGO was a part of the conversation with timely and contextual content.