Alfa Romeo.
The Art of Arrival

Art Direction
Title Design
Edit


To support the launch of the Tonale we leaned into Alfa Romeo’s Italian design and racing roots, as well as some cognitive dissonance.
With a variety of edits that included Italian VO with english subtitles, and vice versa, we wanted to create a moment of thumb-stopping intrigue for our audience.

italiano parlato. sottotitoli in inglese.


inglese parlato. sottotitoli in italiano.



inglese parlato. sottotitoli in italiano.

(ma con un tipo)