2019 Ram HD Launch

This digital launch kicked off with a series of videos showcasing praise-filled quotes from industry publications reviewing the new Ram HD.

Assets from these content pieces were rolled into a number of homepage takeovers, high-impact units, and an overall asset refresh across all digital placements.
Responsibilities
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Using direct quotes from industry experts

we showcased the capability, technology, strength, and luxury of the Ram Heavy Duty straight from the mouths of industry critics and experts.