LEGO® FUSION Kinetic Logo
This project came to me initially as a quick assignment for internal sell in of this future-play concept.
The early version had enough fans to keep it around and roll it into part of the product line's identity in the end bumpers as well as adapting the logo animation into the games themselves.
The early version had enough fans to keep it around and roll it into part of the product line's identity in the end bumpers as well as adapting the logo animation into the games themselves.
Responsibilities
Animation
Motion Graphics
Initial Sound Design
Animation
Motion Graphics
Initial Sound Design
Multiple versions were created for presentation, sales, TV, app, etc.
Final Bumper
Here’s a little refresher, since you probably don’t remember the product line. It was fun, but probably a little ahead of it’s time.